About
We build what’s next.
maddjett builds the ecosystems around talent and brands, then turns them into revenue and results. Most companies handle one piece: a career, a campaign, an event. We build how the pieces connect, the talent, the brand partnerships, the audiences, the live moments, the revenue streams, and we make each one feed the next. That is the transformation. That is the work.
The Founder
Leigh Holt
Leigh Holt has lived at the highest levels of two industries most people never see connect.
She served as team manager for the University of Georgia women’s basketball team through two Final Four appearances, then spent four years as team manager for USA Basketball, including the 1996 Olympics. A master’s degree from Kentucky followed, where she was part of the athletic department during the 1998 men’s national championship season. Then a front-row seat in professional sports with the Orlando Magic and Orlando Miracle.
From there, Leigh moved to Nashville and stepped into music, rising to VP of Strategic Partnerships at Warner Music Nashville. In 2013, she left to build something that didn’t exist yet: a firm that doesn’t just manage or market, but architects entire worlds around the talent and brands it believes in.
Since 2013, maddjett has become one of Nashville’s most respected brand development firms: Grammy-winning talent, Platinum certifications, sold-out world tours, Guinness World Records, more than 450 live events engineered and produced globally, and Fortune 500 partnerships with companies like Pepsi and Toyota.
Leigh named it after her sons, Maddox and Jett, and she runs it with the same values she’s teaching them: show up prepared, do excellent work, keep your word.